Reality of Facebook - For what facebook made?
It used to be mainly commercials that made us feel incomplete — dangling
something seemingly essential just beyond our reach. Now, in addition to
traditional ads, social media inundates us with lifestyle advertising from our friends, who insidiously insist on showing off the good
times, at all times. Of course, those good times may not actually be as
good as they look.
A new short
film called What's On Your Mind?
illuminates some of the problems with being hyper-aware of what your friends are up to. Taking its name from
the question at the heart of the status update field on Facebook, the film
begins with a man comparing the forever-unfurling highlight reel on his
computer screen to the comparatively drab confines of a night in with his
girlfriend. Everything he sees devalues his reality, eventually driving him to
just make some shit up in order to seem less lame—to himself, as well as to
anyone who might be paying attention. He is validated in return, with a substantial
number of "likes." From here on, the differences between what's
actually happening and "what's on your mind?" begin snowballing, in
ways that range from subtle lies to wholesale fabrications.
https://www.youtube.com/watch?v=QxVZYiJKl1Y
https://www.youtube.com/watch?v=QxVZYiJKl1Y
Comments
Post a Comment